We turn this safari-themed gift store into an attraction in its own right, giving visitors ample reason to stick around and explore. A glowing, tree-like display feature in the centre of the room elicits irresistible curiosity, showcasing the store’s priority merchandise. Its elliptical wooden shelves encapsulate the visitor inside, allowing them to lose themselves amidst the array of artefacts. Meanwhile, overhead and underfoot, different designed trail prints lead people on scenic routes around the space, guiding their attention across what they might otherwise have missed.